MEDIA RELEASE
Ionic Marketing Named a “Hot 100” company by Entrepreneur Magazine
Sherman Oaks, CA, May 24, 2005 – Ionic Marketing, the full-service direct response marketing and media buying agency, today announced that it has been named a 2005 “How 100” company by Entrepreneur magazine. The “Hot 100” is awarded by Entrepreneur magazine to the fastest growing young businesses in America.
“We are thrilled to be named to this year’s Hot 100 list,” said Jeff Bender, Founding Partner of Ionic Marketing. “This honor is a testament to our hybrid media buying approach that combines both direct response and branding elements and delivers more value for the same advertising spend.”
Ionic Marketing is a leading direct response media agency for medium and large businesses. They bring a unique approach to solving problems. “We're marketers first and foremost, combining branding with a direct response methodology,“ said Bender. “We use a cross-platform "portfolio approach" to create custom marketing and media solutions to better manage risk and ROI.”
About Ionic Marketing
Ionic Marketing is a full-service direct response marketing and media buying agency that utilizes extensive back-end tracking and analysis to ensure that the marketing plan delivers the targeted results and ROI. We successfully integrate direct response marketing and media as a viable, cost-efficient addition to branding and marketing campaigns. Our senior marketing, media and technology executives manage the hybrid direct response/branding campaigns. They have held senior positions in media and marketing management for traditional, online, and direct response companies including The Interpublic Group, The Walt Disney Company, Club Med, Time-Life, Newsweek, TVGuide, Western International Media, Corinthian Direct, DMB&B Direct, Katz Communications, and Chris Craft Broadcasting.
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