MEDIA RELEASE
Ionic Marketing and Telic Media Merge to Become Ionic Media
Encino, CA – March 15, 2007 – Ionic Marketing and Telic Media today announced their merger and the creation of Ionic Media. Ionic Media is a strategic media agency, skilled at integrating online and traditional media to drive measurable results for marketers.
In a merger finalized in Q1 2007, Ionic Media now delivers a full suite of service offerings in the B2B and B2C arenas including:
- DRTV
- Pay-per-click search
- Search engine optimization
- TV, Print, Radio
- Banner campaigns
- Email campaigns
- Landing page testing
- Website design and development
Ionic Media was founded by marketing experts with a long history of success driving results from all types of media. In addition, the founders have held senior positions at blue-chip companies including Walt Disney Corporation, TV Guide, Club Med, Time-Life, Warner Brothers, Dodge Chrysler, Virgin Atlantic Airways, Wells Fargo Bank, Chase Manhattan Bank, Sony Music, and 21st Century Insurance, among others. They bring deep and broad skills from experience at management consultancies such as McKinsey & Company, Accenture, Bain and Mckenna.
“This merger creates a new kind of media agency,” reported Michael Kubin, one of the four Managing Directors of Ionic Media Group. He continued, “With the full range of media vehicles now available, our clients will experience better results from a more innovative combination of media solutions.”
About Ionic Media
Ionic Media is a strategic media agency, skilled at integrating online and traditional media to drive measurable results for marketers. Proprietary technology and a deep understanding of the metrics that drive business allow Ionic Media to optimize the connection between media spend and our clients' bottom-line results. Ionic Media clients have included Disney, Marriott, Verizon Wireless, iRobot, FNBO, Virgin, Relax the Back, Therative, Smith & Hawken, Cooking.com, Gamefly, and Children’s Hospital of Philadelphia, among others.
Our senior marketing, media and technology executives manage direct response and hybrid direct response/branding campaigns. They have held senior positions in media and marketing management for traditional, online, and direct response companies such as The Interpublic Group, The Walt Disney Company, Club Med, Time-Life, Newsweek, TVGuide, Western International Media, Corinthian Direct, DMB&B Direct, Katz Communications, and Chris Craft Broadcasting.
Ionic Media has been honored with PPC and SEO Agency awards from TopSEOs, and the Entrepreneur Magazine Hot 100 award. For more information, please visit the website at www.IonicMedia.com or call Mary Huffman, Executive Vice President, at 818-849-3728.
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